In search of our own way

The year 1989 brought on significant changes in Poland’s political and economic reality: the onset of democracy, open borders, free market, and personal freedoms.

Many of the state-run fashion powerhouses were privatized. New companies sprang up like mushrooms – quite of few of them were simple start-ups run out of garages or cellars. There were no rules about who could enter the market.

Quickly, Western styles began flowing in over the border, along with designer brands that had been out of reach for so long. And local brands also began producing their own versions of these looks. It took a while, however, before Poles began to appreciate the value of their own, local designs.